Project DeliveryMany aspects contribute to CRM success, technical and non-technical. CRM projects often fail where there is a primary focus on functional aspects, thereby missing the essential ingredients that drive enduring value.
With its IMPACT Methodology, Ativa ensures the missing pieces are addressed with value-add services for business advice and guidance, risk management, value optimisation, and change management to overcome stakeholder resistance and optimise adoption. An ongoing improvement framework is set up so the system continues to evolve beyond the project. Under a flexible engagement model, clients can use a mix of Ativa and other partner services if desired (eg. off-shore technical partner). Ativa tailors the implementation approach and project oversight to match a client's risk profile and other constraints such as budget and timeframe. |
Traditional ServicesRequirements & Scoping
Design Planning & Estimation Configuration & Test Deployment Post Go-Live Support Project Management |
Value-Add ServicesCRM Advice & Guidance
Project Director/Oversight Contract and Project QA Productivity & UX Design Data Conversion & Cleansing Training & Enablement End-User Documentation Business Architecture Alignment Change Management |
Implementation OptionsAligned/Tailored Approach:
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